Archive for July 2009

Pyramid Displays

Monday, July 20th, 2009

Xpressions SNAP! … the ultimate in frame-graphic technology!

Create a stunning 3-dimensional display… in a SNAP!  Twelve frames, two planes for integrated graphics, and infinite configurations, offer you a playground to create dramatic effects with endless design possibilities!  3-D capability and fabric size options create a truly unique display and lasting impression.

The frame is shipped with the fabric skins fully attached.  The portable, lightweight frame makes your display setup a SNAP!  No tools or event labor required.  Simply grasp with both hands evenly the right and left side of the center quad within the frame, then gently lift upward.   Strong magnetic connectors “SNAP” lock the frame automatically within seconds!

The versatility of this frame allows you to change graphics easily to create a totally fresh display. The Xpressions SNAP!  is truly unlike any display!  Let your imagination take the reins!  Your message deserves the best … it deserves Xpressions SNAP!

Kit Pricing

XSNAP-PyrAKit A

XSNAP-PyrDKit D

XSNAP-PyrHKit H

XSNAP-PyrBKit B

XSNAP-PyrEKit E

XSNAP-PyrIKit I

XSNAP-PyrCKit C

XSNAP-PyrFKit F

XSNAP-PyrJKit J

XSNAP-PyrGKit G

For more information, please call (503) 709-1454.

Click Here To Download Our Info Packet

Click for Xpressions Accessories

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Categories : Xpressions SNAP
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Exhibiting Ideas in Tough Economic Times

Monday, July 20th, 2009

Now is not the time to invest thousands of dollars into an unknown venture, by exhibiting in the big cities.  Unless you’ve been exhibiting at these big national shows already, I suggest you wait on signing up for the premium space.

Now is the time to look to low cost or no cost exhibiting options.  Turn to your local chamber of commerce, SBDC, city planning department, shopping mall, library and internet.

Ask your chamber to host a small business fair.  A small Xpressions SNAP tabletop will make you look more professional than all the other businesses at the fair.  Attention often goes to the exhibitor that looks the biggest and most professional.

Create a seminar for your local small business development center.  Helping new business people get their businesses started is a great way to get known in your community.

Start a company blog site.  Write about your product and or service offering.  Not from a sales pitch point of view, but as a how-to guide or helpful resource.  Use your blogsite like a tradeshow venue: exhibit your company logo along the side bar with a link to your company website.

Pitch a tent on main street.  Not a camping tent, but a business tent.  Ask City Hall, of course, you need a permit to take sidewalk space.  If there are no local trade shows appropriate for what you offer, then setting up your own exhibit downtown can gain you some new eye balls.

Sponsor your kids sports club.  Be sure to setup a place for the parents to watch the event.  Using your company tent is a great way to increase company exposure and since you are sponsoring the event, there is no extra cost for the exhibit.

Give out company bags at the shopping mall.  This strategy has been working for the big clothing stores for decades.  Custom printed bags are not too expensive and your logo is seen be the bag holder and people around them every time the bag is used.

Post flyers at the grocery store.

Put a stack of business cards on display at the dentist’s office.

Attend city council meetings and hand out cards.

And the list goes on…  Finding inexpensive (even FREE) venues is easy.

Ed Bejarana
Zenith Exhibits, Inc.

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Categories : Tips & Tricks
Triga Displays - Easy to use, lightweight to ship and safer for our environment

Triga Displays - Easy to use, lightweight to ship and safer for our environment

For me, going green use to mean having a salad for lunch…As a business owner, now going green means providing products that have a lower impact on our environment when the display has exceeded it’s usefulness.

In today’s world, exhibit producers and designers need to take into account how the “old” display is going to be disposed of.  Landfills are filled with PVC based graphics that will not break down for thousands of years.  The solvent based inks on those graphics will leach into the soil and continue harming our planet long after the foot steps of men disappear.

I have recently added a new display system to my business offerings because they are committed to producing a smaller environmental impact with their displays.  Here is the post that swayed me towards carrying the Triga Display product line.

One international graphics hardware manufacturer is receiving accolades for their environmentally responsible wide-format display solution which uses soft fabrics instead of PVC. “Any large-format flexible printed media which ends up being dumped as landfill rather than being re-pulped, recycled or re-used, is fast coming under the sustainability spotlight”, according to TRIGA™’s founder, George Fourie. From vinyl billboards to vinyl bus side advertising images, shopping centre graphics to event banners, advertisers will soon come under the spotlight when it comes to wasteful dumping of old graphics and plastic hardware to landfill sites. Retailers are rapidly turning to buying affordable, yet sustainable graphic solutions. TRIGA™ Display, with offices in South Africa, USA, Europe and Australia, utilizes recyclable aluminium and recycled ABS fittings and recommends printing with eco-friendly inks onto recyclable polyester fabrics to create visually appealing, re-useable displays that don’t get dumped as landfill. The TRIGA™ hardware frame is designed and built tough enough to outlast the typical life of a store design, meaning it doesn’t regularly get disposed to landfill like many other cheap display hardware does. Some of TRIGA™’s customers are now printing on TRIGA™’s preferred textile media using inks manufactured from corn, a next generation renewable resource. “For brands aiming for maximum visual appeal whilst remaining sustainable during repeat large-format indoor campaign advertising, it’s difficult to look beyond the modularity and environmentally-friendly benefits TRIGA delivers” says George.

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Categories : Custom

Aviator Hanging Fabric Structure

Saturday, July 18th, 2009

Aviator_Logo_smPresent your brand of convey your message fast, up high and from all directions.  Available is exciting shapes and practical sizes to meet any trade show or event need.

Constructed from the highest quality lightweight materials, the Aviator™ frame assembles with push button connectors.  No tools are ever required.  The structure is skinned with the very best tension fabric graphics!  Superior fabrics, zippers and sewing techniques ensure that your display will bring many years of use.

Our unmatched dye sublimation printing is guaranteed to make your images stand out on the show floor.  Aviator™ is effective, adaptable, easy to set-up and affordable.

Kit Pricing

Aviator Round Hanging Sign
10′ x 36″ List Price:  $2,822 (On Sale Only $2,116.50)
10′ x 42″ List Price:  $3,247 (On Sale Only $2,435.25)

Aviator Tapered Circle Hanging Sign
10′ x 36″ List Price: $3,310 (On Sale Only $2,482.50)
10′ x 42″ List Price: $4,2,47 (On Sale Only $3,185.25)

Aviator Triangle Hanging Sign
10′ x 36″ List Price: $,2820 (On Sale Only $2,115.00)
10′ x 42″ List Price: $3,520 (On Sale Only $2,640.00)

Aviator Pinwheel Hanging Sign
10′ x 36″ List Price: $3,675 (On Sale Only $2,756.25)
10′ x 42″ List Price: $4,158 (On Sale Only $3,118.50)
12′ x 48″ List Price: $4,838 (On Sale Only $3,628.50)

Aviator Square Hanging Sign
10′ x 36″ List Price: $3,640 (On Sale Only $2,730.00)
10′ x 42″ List Price: $4,080 (On Sale Only $3,060.00)

Aviator Tapered Square Hanging Sign
10′ x 36″ List Price: $4,393 (On Sale Only $3,294.75)
10′ x 42″ List Price: $4,753 (On Sale Only $3,564.75)

Aviator Rectangle Hanging Sign
10′ x 5′ x 42″ List Price: $3,727 (On Sale Only $2,795.25)

Kit pricing includes frame, harness, cables, printed outside and unprinted white inside.

Shipping is not included int he above price.

Aviator Black Shipping Case with wheels $229.00

Categories : Hanging

infoPlus Telescoping Banner Stand & Literature Rack

Saturday, July 18th, 2009

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InfoPlusLogo_sm

infoPlus_JavaJoesThe banner stand that works for you

  • Your graphic draws attention to your literature from a greater distance
  • Make it double-sided and catch your audience coming and going
  • Clear Lexan literature components will not scratch like typical literature holders and will allow your entire brochure to be seen
  • infoPlus_Bag1Display your brand image or promotional message on the vertical base
  • The entire system quickly folds down to a compact size for easy portability and storage into two bags

A new look in literature racks

The infoPlus combines a high quality literature rack with a graphic for a Super Look!  You can make it double-sided and catch your audience coming and going.

infoPlus_Demo01

To customize your display, add your brand image or promotional message on the vertical base.  With the combination of a light, literature rack and graphic, the infoPlus is a banner stand that works for you.

infoPlus_SetUp05Standard Specifications

  • Widths of 23.625″, 31.5″, 39.375″, or 47.25″
  • Height from 40″ up to 112″
  • Unit Dimensions:  10″ w x 15″ d x 19″ h (51″ open)
  • Pole:  45″ collapsed
  • Lit. Rack Colors:  Silver & Clear
  • Weight:  17 lbs.

infoPlus_Scooter

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Categories : Banner Stands

Print Graphics

Saturday, July 18th, 2009

Print-On-It Graphics

The print-on-it process gives you the ability to print on sintra, outdoor banner material, positionable vinyl to name a few of the substrate options. This process uses the technology of UV direct printing to different substrates. With the print-on-it process of printing graphics straight to substrates your imagination is your only limitation. Print on black, white and clear substrates.

Print-On-It Substrate Options

  • .020 Styrene & .040 Styrene
  • 1/2″ or 1/4″ or 1/8″ Sintra
  • 3/16″ & 1/2″ UltraBoard
  • 12oz Saturn Vinyl
  • Controltac Positionable Vinyl
  • 1/8″ PETG
  • Custom Cuts
  • Coroplast

Dye sublimation

Involves using specific sublimation inks that once heat activated under pressure will penetrate and transfer the image to the fabric. The sublimation process is permanent because it dyes the fibers of the fabric. Dye sublimation fabric banners can be washed, steamed and ironed.

Outdoor Vinyl Banners:

Manufactured by applying first surface premium computer cut vinyl on a heavy weight 13 oz. vinyl banner.  All out-door banners are hemmed on edges with grommets per your specifications. Pole pockets can be added. If the banner is greater than 58” wide, a heat pressed seam will be required.

Rollable Lexan Graphics:

Traditional graphics combine first or second surface vinyl on Lexan®. Graphics are manufactured from computer cut vinyl images and letters are applied to Lexan® and backed with vinyl. Traditional Vinyl Signage on Lexan® rolls up for portability and can be finished with velcro backing for placement on fabric pop-ups.

Lambda Graphics

Lambda photo prints are the highest quality graphics available.  A Lambda print is produced by digital laser exposure of photographic film. The result is a beautiful photo image with brilliant colors, superb skintones, crisp text and an amazingly sharply defined image.

Film Options

Bright – Long-lasting flexible, resin coated, paper-based print.
Duraflex – high quality, flexible, plastic based print.
Duratrans – Flexible plastic based print material used for backlit images.
Metallic – Flexible, resin coated, paper-based print which adds a pearlescent look to the graphic image.

Rigid Graphics

  • Rigid Substrate First Surface Application
  • Rigid Substrate Second Surface Application
  • Rigid Supplied Substrate First or Second Surface Application
  • Vinyl Lettering and Logos

Rigid Substrate Options

Gatorfoam:  4’ x 8’ sheet 1/8” to 1.5” thickness
Sintra: 4’ x 8’ sheet 1/16” and up
Plexiglass: 4’ x 8’ sheet 1/16” and up

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Categories : Graphics

Triga Event Tower Displays

Thursday, July 16th, 2009

TRIGA-4x8T-2The Triga Triangular Tower is a sturdy, freestanding display. Triga towers can be configured up to16 feet in height and by almost any width. The Triga self-tensioning device ensures that graphics are taut and fully displayed. Choose from flat and convex frame designs. Soft case with wheels is included with each order. Standard size kits can be ordered online. Contact customer service for custom sizes.

Production Time: 5 working days from art approval. Product ships from Costa Mesa, CA.

Display Options

Shape & Size Description & Weight Price
Triangle 8′ 4′ wide each side and 8′ high. (43 lbs) $1,599
Triangle 10′ 4′ wide each side and 10′ high (45.5 lbs) $1,980
Square 8′ 4′ wide each side and 8′ high (47.5 lbs) $2,140
Square 10′ 4′ wide each side and 10′ high (48.9 lbs) $2,380
Square 12′ 4′ wide each side and 12′ high (51.5 lbs) $2,599

Call (503) 709-1454 for more information.

TRIGA-4x8T-10TRIGA-4x8T-9TRIGA-4x8T-4

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Categories : Custom

Triga Tradeshow Booth Solutions

Thursday, July 16th, 2009

TRIGA Booth Solutions

logo_trigaCreate a custom made booth of any shape or size by simply linking the TRIGA components together at 45° degree angles. Designs can incorporate seamless textile graphics, flat-screen monitors, rigid panels with shelving and any display hook requirements. Stand out above the rest and maximize the impact of your brand.

straight-tradeshow-booth-rendering

Display Wall Options

Width x Height
Configuration
Weight
Price
8′ x 8′
Straight Frame
41 lbs
$1,475
8′ x 8′
Straight Frame with Curved Ends
41.5 lbs
$1,489
8′ x 8′
Straight Double Sided with Curved Ends
42.8 lbs
$1,756
10′ x 8′
Curved
43.2 lbs
$1,667
10′ x 8′
Straight
43.2 lbs
$1,667
10′ x 8′
Curved with Curved Ends
43.7 lbs
$1,685
10 ‘ x 8′
Curved Double Sided with Curved Ends
44.6 lbs
$2,199
20′ x 8′
Straight
96 lbs
$3,334
20′ x 8′
Straight with Curved Ends
96.5 lbs
$3,349
20′ x 8′
Straight Double Sided with Curved Ends
97.3 lbs
$4,416
30′ x 8′
Straight
149 lbs
$4,999
30′ x 8′
Straight with Curved Ends
149.5 lbs
$5,069
Comments (1)
Categories : Custom

Exhibiting at a tradeshow costs money, no two ways about it.  You can do your show on the cheap, but cheap looking handouts, flyers and exhibits translates into less attention.

This article is NOT about your display, but your trade show marketing effort.  If you are going to invest in exhibit marketing, then pull out all the stops and take advantage of FREE pre-show and post-show internet marketing.

People who attend tradeshows look up information about the show before and after the event.  Your pre-show marketing effort should be associating your business name with the trade show name: so when show attendees search, they find your company name along with the show name.

Use business blogging (a FREE blog site on WordPress.com will work) to blog about the trade show and your reason for attending.  Your wordpress blog is NOT a time to sell, rather a time to build relevant keyword associations to your company name AND the trade show name.

When blogging, you should write about the demographics connection and why your company decided to speak to that particular audience.  Be specific, write about how women who own their own service based business (if that is a demographic of a potential show attendee) are an important aspect of your business.  Write about ALL the show demographics if they apply to your business.

Do not relate your blog articles to customers, they are not customers yet, they are not even prospects; they are internet searchers looking for information about the show.  You will have plenty of time to sell later.  Right now you are making marketing impressions.  Write about the show and include your company name as it will appear on your tradeshow booth, business cards, flyers, etc…

Plan on publishing at least one article per week.  Use my FREE Business Blog Article Outline as a starting point for formatting your blog article.

Why?

Basic marketing theory 101 is it takes seven impressions of your business name to stick.  Between your blog site, website, tradeshow exhibitors list, common area signage, trade show booth, business cards AND post-show advertisement; you’ll have seven hits.

Ed Bejarana
Zenith Exhibits, Inc.
BusinessBlogging.net is the internet marketing division for Zenith Exhibits, Inc.

Because this subject is so BIG, I have broken it into three parts and published it on three blog sites.

On this site I covered changes to your face-to-face, trade show marketing efforts and how to use internet marketing to improve your ROI.

Over on PortlandBusinessCommunity.com you can read more about business blogging concept and using community blog sites.

Over on BusinessBlogging.net you can read more about social marketing part of the discussion.

Comments (2)
Categories : Tips & Tricks