In-Market Audiences

From:  ThinkWithGoogle.com Reach potential customers while they’re actively browsing, researching or comparing the types of products you sell. Connect with those most interested in what you have to offer, using precise segments that classify users based on their...

Bounce Rate Explained by Google

Bounce rate About bounce rate A bounce is a single-page session on your site. In Analytics, a bounce is calculated specifically as a session that triggers only a single request to the Analytics server, such as when a user opens a single page on your site and then...

6 Design Tips for Better Facebook Ads

For many businesses in high competition industries, a paid advertising strategy may be necessary to reach new customers.  With hundreds of options for paid advertising, what should a small business on a limited budget do?  Follow the basic rule of the secret to...

Video Production for Ignition Matrix

We are producing two videos for Lou Bilancia with Ignition Matrix.  Both videos will be published on his website and referenced during a trade event in Ashland, OR later this month. This video was shot in our studio at Zenith Exhibits world head quarters in Fairview,...

Budgeting for Your Online Advertising

Not sure how to set a budget for online advertising?  This video is from the Google Learning System and gives a good over-view on how to determine your budget.  We’ll create an article in the near future that goes into...