Idaho: (208) 209-7170 | Oregon: (503) 328-9525

Posts

Marketing your business via business blogging

The last consideration for topically focused social marketing is making sure you keep your article focused. Write on one topic at a time. Don’t try to introduce multiple topics in a single article because the over all relevancy rating will be significantly lower.

Read More...

Attracting visitors into your booth

Drawing people into you booth first requires you to clearly communicate who you are and what you do in eight words or less. A bowl of candy certianly helps but the deal closer is YOU, are you engaging the prospects walking by your booth with a compelling message?

Read More...

Things to do when starting a blog article

Business blogging, like all marketing activities, requires careful planning. Picking popular search topics, writing in human interest format, staying focused, and being audience specific will drive attention to your articles. The organization does not stop there. Your planning must also include a reason for the reader to click on the next link. No sales pitch is allow, so enticing a reader to learn more becomes very difficult hence the reason for all the up front...

Read More...

Business Blogging using Fictional Characters

To better understand the reasons for writing entertainment focused articles, we need to examine a few numbers. First, per the Internet World Stats website, there are over 238 million internet users in North America (www.internetworldstats.com). Per a Pew Internet Study from April 2003, 72% of all internet users agree that the “internet would help them find out things more easily.” Last, and maybe the most important statistic from the same 2003 Pew research study is...

Read More...

What to blog about?

As a blog operator / business owner using blog technology, you are faced with the never ending question, “What should I write about?” Business Blogging is a consolidation of information that is beneficial to the communities you serve. In my case, I am a business blog consultant who teaches business owners how to use blog technology to advance company visibility on the internet. I write about how to capture attention from those surfing the web....

Read More...

Business Blogging 101

I started down the business blogging path almost four years ago and at that time the blogging technology appeared to be the greatest search engine optimization opportunity EVER!  Truth is, blogging is THE fastest way to gain search engine visibility, but it is a poor SEO tool–sort of. Quick review.  Why does google, yahoo, msn…

Read More...

Entertainment equals business…

Would you say that your great customers also consider you a good friend? How did you become such great friends? Was it because you had a excellent product/service and you delivered it with amazing service? Nope. Your product and service were just initiators to your friendship, in some way shape of form, entertainment was the…

Read More...

Anatomy of the Internet Search

So what is an Internet search? As it pertains to business applications, it is the hunt for products or services through as few descriptive words (keyword phrases) as possible.

Read More...

Rebuild Customer Relationships with Business Blogs

Giving the internet access to your inner “personal” thoughts (as they relate to your business) will bring the human element out for all to see. When considering jumping ship in favor of a few penny’s saved, your customers will value your openness and think twice.

Read More...

Definition of insanity…

The trick to business blogging is, instead of writing for the classified section of the newspaper, write as if your story is going on the front page of the business section.

Read More...