Internet Advertising

Mixing Internet Marketing Channels

Building your website and waiting for customers does not work. On todays internet you must tell people about it and attract visitors.

Read More...

Building Your Small Business Internet Marketing Plan Part 3

Part 3 of a 3 part presentation on Social Networking and Internet Marketing.

Read More...

Building Your Small Business Internet Marketing Plan Part 2

The crux of Personality Based Marketing is writing about you and your life. People surfing the net for entertainment will stumble across your posting, read it, and want to learn more about what you do. The transition from your blog site to your web site (where the features and benefits presentation takes over) is the art behind blogging.

Read More...

Building Your Small Business Internet Marketing Plan Part 1

Advertising agencies help BIG business generate buzz, but with huge budgets they are hard to fail. Who does the small business owner, working on a limited marketing budget, turn to? When we add in the economic woes our nation is struggling with, the answer is invariably YOU.

Read More...

Social Networking Instructions – Getting Start with Yahoo Answers

Here are two Power Point Presentations on Social Marketing To view the presentations, you need a Google account.  Google accounts are free.  For more information about Google Accounts, please click here. Part one – Social Networking 101 – Generating Web Activity With Yahoo Answers This is a presentation on using Yahoo Answers to attract visitors to your website.  Yahoo Answers is also a good way to find people with knowledge.  Because the system is created…

Read More...

Internet Marketing Strategies

Internet marketing has become a complex business operation which requires a unique marketing plan and internet expertise. Gone are the days of build-it and they will come; now, companies must post news and advertising snippets in a multitude of locations. No longer can you trust your internet marketing campaign to the computer geek who knows HTML. Advanced marketing, writing and programming skills are needed to build and keep traffic.

Read More...

Driving traffic to your business blog

Social marketing is an over simplified version of word-of-mouth advertising. The concept is you build a network of on-line friends, then deliver small bits of useful information with a goal of stimulating commerce. By itself, social marketing is a poor advertising vehicle.

Read More...

Does business take a SNOW day?

The Eastside of Portland is pretty icy today.  It is days like today, when the roads are too hazardous to drive on that are perfect for working on your internet marketing plan. I’ve been up for several hours already, enjoying the beautiful sunrise; even took a brave dip in the hot tub.  Now I’m settling in for a great day of internet marketing. The holiday season in general is a great time to review your…

Read More...

What to blog about?

As a blog operator / business owner using blog technology, you are faced with the never ending question, “What should I write about?”

Business Blogging is a consolidation of information that is beneficial to the communities you serve. In my case, I am a business blog consultant who teaches business owners how to use blog technology to advance company visibility on the internet. I write about how to capture attention from those surfing the web. A natural starting point is picking the “right” subjects to write about.

Read More...