Hi All, I’ve been asked that question more than a few time by sole proprietor based business folks. When business gets busy, most of the time, we put off those things which led to our success (sadly). I know this to be true because I JUST did it myself. My wife and I were traveling this summer and I took that opportunity to visit with a few distant customers (WAAAYYYY down in California). It is…
Social marketing is an over simplified version of word-of-mouth advertising. The concept is you build a network of on-line friends, then deliver small bits of useful information with a goal of stimulating commerce. By itself, social marketing is a poor advertising vehicle.
Writing interesting articles is a learned art and requires practice. Start by writing things that interest you and find a friend or close confidant to act as your proof reader/sounding board. Don’t talk about your article with your friend. Write it out and allow them to review your written product.