Posts

An audio engineer wearing headphones working on a laptop connected to a professional mixing console, with a drum set visible in the background.

Should You Hire A Professional To Edit Your Audio?

One of our more popular services is podcast audio clean-up and editing.  In this day-a-age, you can record your podcast on your cellphone, over zoom, or via a handheld digital recorder…but then you need that…

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A modern music studio featuring acoustic panels on the walls, a keyboard on a stand, a drum set, microphones, and other musical equipment, with ambient purple lighting.

Developing a great voiceover script for marketing your small business

No matter if you are going to hire a professional voiceover artist, or if you are going to record the commercial yourself, the first step in the process is writing a script that will engage…

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A laptop screen displaying a search engine page with the word 'SEO' prominently featured, with a person typing and another person reading a book in the background.

Is search engine optimization dead?

Short answer, no.  Per SearchEngine Journal, 53% of all website traffic come from an organic search.  This means your website still needs to be built with search engine ranking in mind.  Blogging, video posts, and…

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A person holding a tablet displaying a blue screen with a large information icon and text that reads 'INFORMATION' along with a clickable prompt for more details, with a blurred background of a desk and a glass of water.

Tips for building an informational video

How many times have you wished you had an instructional video you could play on your website to help alleviate all those duplicate phone calls with questions?  Let me first say, I encourage all my…

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A smiling woman wearing headphones and glasses recording a podcast or video. She sits at a desk with a microphone, notebook, and laptop, while a smartphone on a tripod captures her performance in a bright and modern setting.

Part 3: Building a community and your own tribe

How many times in business have you asked yourself, how do I create opportunities to touch my clients?  We send emails, mail Christmas cards, newsletters, even birthday wishes…al while worrying that we are sending too…

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A smiling woman wearing headphones and glasses recording a podcast or video. She sits at a desk with a microphone, notebook, and laptop, while a smartphone on a tripod captures her performance in a bright and modern setting.

Part 2: Generate new customers with podcasting

Podcasting can generate new customers because companies like Neilson Ratings and PodTrac say listener loyalty is very high.  Does that mean you need to host your own podcast or just be an advertiser?  Currently, there…

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An image showing two scenes: on the left, a beagle being walked on a beach by a couple; on the right, an elderly couple sitting in a park with a golden retriever, depicting seniors enjoying time with pets.

Creating a Dog-Gone Supplemental Income Stream

A friend from Oregon read my blog post about the guy building a side-business using vitamins and asked if I could help him.  The project is far-fetched (that joke will make sense in a moment),…

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A smiling woman wearing headphones and glasses recording a podcast or video. She sits at a desk with a microphone, notebook, and laptop, while a smartphone on a tripod captures her performance in a bright and modern setting.

Why podcasting can be a great growth strategy for your business

Is podcasting the latest pet rock fad?  Honestly, the answer might be yes, it would be wrong for me to suggest otherwise.  However, like the printing press and the horseless carriage, new things are always…

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Young woman listening to an audiobook through her headphones.

You have written a book, now what?

With the right equipment, it is easier than ever to produce your own audio book.  Below are five tips you can use to jump start the process and open the door to a new world…

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A group of seniors in a casual discussion setting, with one man smiling confidently in the foreground, representing seniors exploring supplemental business opportunities.

Building a supplemental income stream using podcasting

I had a friend approach me and ask if podcasting could help him build a side-hustle business.  He explained he wanted to generate some supplemental income and had an idea about selling supplements during the…

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